Anthropologie Social Content Strategy Associate

The Social Content Associate will support the development and execution of social-first content across Anthropologie’s organic channels. This role will assist in storytelling, content planning, creator communication, and engagement strategies for Instagram and TikTok. 

The ideal candidate is a strong communicator, detail-oriented, passionate about social trends and creators, and excited by the opportunity to shape and build brands within Anthropologie. They’ll work closely with the Social Media Content, Channel, and Community teams, cross-functional partners in Brand Marketing, Digital, Creative, Copy, Merchandising, and more. 

• Assist in concepting social-first content for Anthropologie on Instagram and TikTok, in partnership with the Associate Manager 

• Help source, brief, and manage creator partnerships for Anthropologie, including placing and tracking product orders and organizing and distributing content for use across platforms 

• Support the development of content calendars, UGC sourcing, social-first content and short-form video storytelling across channels as needed 

• Stay on top of emerging trends, creators, and social conversations relevant to Anthropologie's target audience 

• Track and organize creative assets, product info, and editorial details to support seamless posting and campaign execution 

• Assist in creating, analyzing and preparing internal decks, one-pagers, and performance recaps as needed 

• Assist as needed in real-time social activations such as event coverage, Instagram stories, and social-first video capture 

• Collaborate with the broader Anthropologie social, styling, marketing, and creative teams to ensure Anthropologie messaging aligns with overarching brand standards and priorities 

• Assist in maintaining monthly budget and invoicing for creator partnerships 

• Maintain a thorough knowledge and understanding of the brand’s product, creative standards, customer and policies. 

• 2-3 years working in a social media or content role, preferably with a fashion or lifestyle brand or agency 

• Previous work with external creator agencies is a plus  

• Strong organizational and verbal and written communication skills 

• Passionate about culture, fashion, and emerging social platforms 

• Familiar with Instagram, TikTok, and influencer content best practices 

• Self-starter, detail-oriented, and excited to work on a growing brand 

• Experience working with creators, UGC, or brand-aligned storytelling 

• Basic skills in social content creation, editing (iPhone/digital), CapCut, Adobe Suite is a plus 

#Anthropologie #LI-EC1

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